15 Marketing Ideas for a Small or Start-Up Business

Here are 15 marketing ideas that may help youfind me there!) In particular, serving on a
think "outside the box." One may just create acommittee will create opportunities to really get
spark and get your business moving forward.to know people and do some quality networking.
1. Always carry business cards with you. You10. Call your clients "just to say hello" and see if
never know when an opportunity will arise tothey are satisfied. (how rare that is these days!)
hand one out.11. Put time aside each day for "cold calling"
2. Publish a newsletter for customers andprospects. All you need is 15 minutes a day - if
prospects - people trust an authority.you make just 5 to 10 calls a day, think of how
3. Hold a seminar at your office for clients andmuch you can accomplish in a year! (This is
prospects.something that will guarantee results, but 99.9%
4. Send hand written thank you notes.of business people don't do it.)
5. Promote your business jointly with other12. Join an association of a particular industry
professionals via cooperative direct mail.(niche marketing).
6. Sponsor and promote a contest.13. Place an ad in your church or synagogue
7. Get a booth at a trade show attended by yournewsletter.
target market.14. Sponsor a little league team.
8. Follow up on your direct mailings, and e-mail15. Is there something that you know will get you
messages with a friendly phone call.results, but you've been putting off? Do it today!
9. Join your local Chamber of Commerce. (you'llGo for it!