A Small Shopping Spree For You Can Mean a Whole Lot For a Whole Country

We all have certain sayings, idioms and visualsprefer made-in-Israel products and the reason for
that are engrained in our minds, making the realitythat is pride.
of our younger years a cohesive history. One ofI take pride at what my people have managed to
those, for me, is 'Buy Blue and White' or inaccomplish even though we are a young, small
Hebrew (as I can still hear it in my head): Knucountry, a melting pot which dwellers tend to
Kachol Lavan. The rationale behind it wasargue everything an about everything, a nation of
connecting the blue and white Israeli flag colorspeople uprooted and exiled so many times and
with the pride of buying something that's yourfor so many generations. Even with all these
own and can support your country.hurdles, we managed to produce, to build, to
It was a campaign that ran in Israel of therecreate and regroup, to create a future for
seventies (?), aiming to convince shoppers to buyourselves.
Israeli grown, Israeli produced, and Israeli madeSo next time, when you see a made-in-Israel
products, so the country's ever so fragileproduct on the shelf at Costco, a made-in-Israel
economy can strive, or at list root itself deeper.fruit or lotion at Trader Joe's, a hotel that uses
I recently found that call again:made-in-Israel towels or other products, take a
Chief Rabbis Eliyahu Bakshi-Doron and Yisrael Meirstand and stand with Israel, support the people
Lau ask the public to buy Israeli products.who are building peace in the middle east, support
Following a meeting with Industry and Tradepeople who believe in giving and doing, even when
Minister Dalia Itzik, who is pushing the campaign toroutinely attacked and repeatedly assaulted by
"buy blue-and-white" (Israel's official colors), theterror. The fields in the Negev are blooming, the
rabbis issued a call that was read in synagoguesstartups in Haifa and Tel Aviv are busily inventing
throughout the country on the Shavuot holidaynew programs, and the Sderot factories keep
this past Friday. "In light of the economicyielding quality products and high spirits.
situation," the rabbis wrote, "when factories areSo when I need a house warming gift for a
being closed, unemployment is growing, and manyJewish couple, I prefer the beautiful mezuzah
families can barely afford to put food on thecovers that are vivid and colorful, made-in-Israel
table, we are commanded to fulfill the verse, 'Ifby Yair Emanuel who designs and crafts these
your brother falters, strengthen him, that he mayextraordinary mezuzahs in his studio in Jerusalem.
live with you.' It is incumbent upon us to help ourAt that price, my gift looks sophisticated but does
brothers who face financial difficulties, and enablenot eat up my budget, even though it's imported
them to live honorably before they requireand artisan made. For the newlywed I opt for
charity. During these days of trouble bothsomething pricier, a silver Kiddush cup made-in...
nationally and individually, we must be careful toyou guessed it: Israel and my girlfriends get an
buy Israeli-made products."Orna Lallo art or one of Iris Design's marvelous
- From Arutz 7pieces.
It has been quite a few years and some shoppingI can't wait for my son to be Bar Mitzvah, as I
sprees since then, I no longer live my day to dayalready know which Tallit I'm going to surprise him
life in Israel, but I still get excited when I seewith.
Israeli grown bell peppers at Costco or theMay we enjoy our lives, meet only in happy
'made-in-Israel' tag on a hotel towel. I certainlyevents and have enough to support good causes.