| After engaging in the seventies township to do, | | | | learning and research," a combination of, |
| engage in joint venture eighties, nineties engage in | | | | strengthen basic research, new product |
| private three stages of development, the city's | | | | development, new technology applications as well |
| sweater industry is developing rapidly, and formed | | | | as the transformation to enhance scientific and |
| a fan-centered cross-regional cluster development | | | | technological content of products, an increase of |
| trend, the success of building sweater industry, | | | | value-added products. Product R & D Center |
| the economy of the plate. | | | | in the service of product development for SMEs |
| First, sweater status of cluster development | | | | has played a larger role. |
| (A) "swarming" development, begun to take | | | | 3, create a great brand strength. Operation can |
| shape. | | | | increase the brand value-added products from the |
| Wujiang City, sweater industry began in the last | | | | brands profits more than 30%, while production is |
| century, 70's, mid-and late 90's large-scale | | | | only 10-15% processing fee. Hengshan Town, to |
| development, the recent three years, surging | | | | encourage enterprises to register the product |
| wave of private capital investment to further | | | | trademark. Has also organized special personnel |
| accelerate the accumulation and development of | | | | collected prizes trademark symbol, trademark of |
| the industry. Wujiang sweater industry has now a | | | | a good reward. For creating jobs, corporate |
| considerable overall size, with flat knitting machines | | | | trademarks to give key support to help striving |
| 45093 Taiwan, employing more than 40,000, of | | | | to provinces, municipalities and brand, or |
| which more than 20,000 migrant workers. Only | | | | well-known trademarks, well-known trademarks. |
| Hengshan Township, which have a horizontal plane | | | | A registered trademark of the company now |
| nearly 30,000 units, electric knitting machine, | | | | applying for up to 18 home and emerged red |
| computerized flat knitting machine of more than | | | | roses knitted clothing, Kinmen and Matsu sweater, |
| 2000 units, of which more than 300,000 yuan | | | | knitted garment such as a large number of Sanli |
| price of computer flat knitting machine nearly 100 | | | | sweater scale enterprises, and established the |
| units, more than 7,000 households in the town | | | | three benefits, Kinmen and Matsu, Hongshun, the |
| there are more than 3600 families directly | | | | Menorah, Lin Fang, snow-capped mountains, BMW |
| engaged in sweater production, more than 1,000 | | | | and some other brand sweater, "123" project |
| households in sweater industry-related supporting | | | | bear fruit. |
| services. As of August 2003 million yuan in | | | | 4, large export-oriented development efforts. |
| investment of more than 5 sweater enterprises, | | | | Investment Hengshan Town, has reinforced its |
| 500 million or above are 11, 100 million or above | | | | efforts, through preferential policies and to |
| are more than 500, Ultra 100 million annual | | | | strengthen efforts to attract Guangdong |
| sweater, the average daily have hundreds of | | | | Province, Wenzhou and other places merchants, |
| thousands of sweaters on the market, the | | | | and Japan, South Korea and Taiwan businessmen |
| products are exported to all over the country and | | | | to the city settled in the town of sweater |
| the United States, Russia, the Czech Republic, | | | | production centers, but also to attract enterprises |
| Spain and other countries and Hong Kong region, | | | | to invest in supporting factory, or set up offices. |
| with annual sales exceeding 1.5 billion. | | | | Created a better fit sweater good atmosphere |
| (B), along the related industries, and economic | | | | for industrial development, so that to further |
| prosperity. | | | | strengthen Wujiang sweater industry advantage. |
| Sweater industry development led to a leap in | | | | Third, the development of industrial clusters |
| cross-fan industrial economy, and now the town | | | | sweater Forecast |
| has formed a cross-pin fan textiles, jet weaving, | | | | (A), a huge potential demand for products |
| dyeing chemicals, machinery, casting a number of | | | | Business Information Center, according to national |
| characteristics of the industry, tertiary industry | | | | key large-scale retail enterprise commodity sales |
| also will continue to develop. Sweater industry has | | | | statistics, in 2002 annual sales of cashmere and |
| also led to the rapid development of the local | | | | wool sweater 16.557 million, an increase of 7.3%. |
| farmers become rich. 2002 Hengshan Town, | | | | Although the rise of cashmere sweater to |
| annual per capita income of 8,000 yuan per capita | | | | sweater market, a big impact, but the original |
| deposits, more than 17,000 yuan, the town is | | | | cashmere cashmere production is low, yarn |
| currently 30% of households household assets | | | | strength is not enough, do not wear, easy care |
| more than 1 million yuan, farmers villa rate of | | | | and the price is high, not easy to become a mass |
| 35%. In the famous village of Leaf sweater | | | | product, so it is no substitute for sweaters. |
| professional home port, all port, She Harbor | | | | Sweater Market is still a not yet fully tapped, and |
| Village, the peasants per capita income reached | | | | the largest market in the ascendant. In addition, |
| 20,000 yuan each year, there is one in every two | | | | China is a populous country, consumption, |
| households has played a villa built. | | | | diversification, and rural clothing high demand. |
| (C), pay attention to the scale of development, | | | | Existing market is not, "15" period average annual |
| and to build a carrier. | | | | growth of 12 million people nationwide each year |
| At present, the Wujiang Hengshan the sweater | | | | there are 40 million rural laborers to cities, levels |
| industry, already constituted by the cottage to | | | | of consumption continue to improve, and carries a |
| the large-scale development, from manual to | | | | huge market potential. Coupled with China's textile |
| mechanized evolution, from materials processing | | | | products in the international arena more |
| to enhance the brand a new trend, and from | | | | competitive, export channel for smooth, textile |
| Italy, Japan, South Korea, the introduction of | | | | exports. As the domestic and international market |
| advanced computer knitting machine upgrade its | | | | has great potential, as long as low-cost basis, to |
| products. In order to further enlarge and | | | | further improve quality, expand the assortment |
| strengthen the economic section sweater, | | | | to maximize meet customer needs, sweater |
| expanding concentration effect, Hengshan Town, | | | | industry outlook remains very broad. |
| Wujiang City, has also developed an knitwear | | | | (B) changes in market demand, greater |
| Science and Technology Park, foreign investment | | | | The face of increasingly fierce competition in the |
| zone, flag the north private development zone, | | | | industry and the great potential of product |
| export-oriented Agricultural Comprehensive | | | | demand, market competition cardigan way the |
| Development Demonstration Garden and other | | | | changes in response to market demand, raw |
| "Big Four park, "for economic development to | | | | material from the fight, that price into a fight |
| build a new carrier. Such as needle Textile Science | | | | craft, fight style, and to fashion, personalized |
| and Technology Park, focusing on the | | | | development. |
| development of high-grade wool sweater, textile | | | | Changes in the market the opportunity to nurture |
| processing park at the present have been settled | | | | the business, as people's living standards continue |
| more than 10 enterprises, investment of hundred | | | | to improve and continuously improve the |
| million. And covers an area of 33,000 square | | | | aesthetic point of view, clothing fashion trend |
| meters, invested 31 million yuan in Jiangsu | | | | becomes increasingly obvious. Sweater as a |
| horizontal fan sweater Mall, is also gradually | | | | clothing product, its consumer focus is gradually |
| becoming a production base for cross-selling | | | | shifted from the technical content of the fashion |
| sweater fan window and convergence of national | | | | content. Coat-oriented, fashion-oriented, |
| bond markets for the sale sweater. | | | | personalized, diversified, practical, serialization is the |
| (D), the Government's strong support, marching | | | | sweater market development trend. Sweater |
| forward despite difficulties. | | | | pattern design, fabric choice is particularly |
| Cross fan sweater manufacturers who wish to | | | | important, while low-volume, multi-variety |
| engage Although many, but the scale is not large. | | | | production will gradually replace the mass-type |
| In the more than 3600 households in Hengshan | | | | industrial production. With the popularity of apparel |
| Town, sweater manufacturing enterprises, 90% | | | | fashion trends, consumer more value the brand |
| or more with only dozens of flat knitting machine | | | | sweater, the pursuit of brand-name effects. |
| is the "front shop, back factory" type of family | | | | (C), the increasingly fierce competition in the |
| workshops. This cottage-style enterprise technical | | | | industry |
| force is relatively weak, the product grade is not | | | | At present, some cashmere sweaters and |
| high, in the fierce market competition are losing | | | | processing enterprises by virtue of its brand |
| the battle. In addition, the horizontal fan sweater | | | | strength and production base, equipment and |
| out of their own production more than 90% are | | | | other advantages, began to have entered the |
| shipped to the field to sell, mainly in Zhejiang and | | | | field of sweater. Such as the Tianshan textiles, |
| Changshu, China is now the largest distributing | | | | Jinyu Group, Shengxuerong and Ordos through |
| center of Zhejiang Puyuan cardigan sweater | | | | the listing and placement of shares to raise a lot |
| market, which 70% of the sweater is horizontal | | | | of money, have an extension of the sweater |
| fan production. The production part of the profits | | | | market. Inner Mongolia Erdos sweater in addition |
| of much less than sales of links, rather than as a | | | | to the current production base of production, the |
| production base for knitted sweater distribution | | | | Zhejiang many enterprises are still OEM. At |
| base, horizontal fan sweater is often more of the | | | | present, China's sweater market demand, but the |
| profits of producers to sell business retention. | | | | collection of a large number of medium and low |
| Potential Xiaoli thin, so that cross-fan sweater | | | | brand, many well-known brand cashmere industry |
| industry in facing the dilemma of sustainable | | | | will no doubt be further exacerbated sweater to |
| development. | | | | join competition in the market, it is bound pattern |
| In view of this situation, Hengshan Town Party, | | | | sweater market in 3-5 years redrawn. At the |
| the Government launched in 2002 to "start a | | | | same time as the imported goods to reduce |
| market, focusing on support for 20 mid-range | | | | tariffs, more foreign brands wool knitted |
| scale enterprises, enlivening the 3000 supporting | | | | garments to enter the Chinese market. |
| enterprise" as the main content of the "123" | | | | Therefore, in future the pattern of domestic wool |
| project. Know the real situation in the queue, | | | | knitted apparel market is bound to change, |
| based on a number of listed companies have a | | | | meaning competition will become more intense. |
| certain strength training as a key target, and | | | | Domestic wool knitted apparel, wool, wool blend |
| actively guide them onto the scale, brand-oriented, | | | | products the proportion of large, big demand for |
| export-oriented development path, and strive to | | | | wool, while wool mainly rely on imports. Present |
| build 10 of a certain scale and global brand | | | | world wool prices up, supply has decreased a |
| awareness, product quality to the high growth | | | | great impact on the industry. |
| company, and through these enterprises to | | | | 4, sweater cluster development related to the |
| improve their market reputation horizontal fan | | | | proposed |
| sweater to upgrade the whole industry grade. | | | | (A), to strengthen scientific and technological |
| The Government has also selected 20 | | | | research and development and training |
| medium-sized family-owned enterprises, efforts to | | | | 1, established R & D center. Quality is the life |
| support the company allowed to change the | | | | of the product, the product is the enterprise's life. |
| mode of operation. For a wide range of small | | | | One is necessary to guide enterprises to establish |
| amount of more than 3000 families supporting | | | | their own R & D center, to formulate |
| home-based production households, Hengshan | | | | appropriate policies to support them, and gradually |
| Township proposes to change family workshops | | | | extend it to expand, so that key enterprises |
| for the joint household production, supporting the | | | | have this kind of institution, and constantly |
| production of corporate production in various | | | | enhance its development capabilities. Two |
| forms so as to win the market. | | | | townships in the backbone of the establishment |
| Second, sweater industry cluster analysis of the | | | | of R & D center, the center of the |
| characteristics of the development of | | | | formation of joint-stock, township organizations, |
| (A), family-run workshop, is developing rapidly | | | | civil society-based, the city support, self-financing. |
| The late 70s of last century, cross-town | | | | Colleges, universities and scientific research linked |
| hardware factory fan purchased three sets | | | | to new compensation for the use, the city rating |
| knitting machine, and from Shanghai invited | | | | incentives to promote the stable development of |
| "technical aid" and started to set foot in sweater | | | | R & D center, and gradually to reach in order |
| production, build a new Knitting Factory opened | | | | to guide product development, market |
| since then for the horizontal fan who opened the | | | | consumption purposes. |
| door to prosperity . Sweater industry, with less | | | | 2, create a staff training center. The steady |
| investment and quick results to build a new | | | | development of an industry and the steady |
| Knitting Factory in the success of converting the | | | | improvement of skills of workers is closely related |
| second year in succession a number of villages | | | | to. As the Wujiang Silk industry, like Suzhou Silk |
| have played a number of organized collective | | | | Institute of Technology and the Wujiang Silk |
| nature of the sweater factory. In 1988 the town | | | | Wujiang secondary to the development of silk |
| had four township and sweater factory, village | | | | industry, a lot of talent, effectively promoted the |
| sweater factory 14, 540 employees, when the | | | | silk industry. It is therefore recommended by the |
| horizontal fan sweater bring 1.06 million profit. The | | | | Government allocated some funding to Wujiang |
| sweater industry to really take in the transverse | | | | vocational secondary schools as a base for |
| fans "swarming", but also due to involvement of | | | | school-enterprise linked to the backbone for the |
| private capital. The late 80s, a number of | | | | sweater business enterprise training to carry out |
| collective enterprises of the supply and marketing | | | | various forms of technician training courses to |
| staff, managers have to seek out of | | | | improve the quality of workers to meet growing |
| enterprise-development, and run from the private | | | | production needs. |
| woolen sweater factory. Arrivals into a horizontal | | | | (B), to achieve 4 to enhance |
| fan sweater major industrial force in the | | | | 1, vigorously strengthen technological innovation, |
| development of the scale from the initial one or | | | | efforts to improve the equipment level. Hand |
| two sets of flat knitting machine and gradually roll | | | | Knitting Machine exhaustion due to large, |
| growth and expansion into the dozens, while | | | | labor-intensive, while the electric knitting machine |
| these people bring friends and relatives, neighbors | | | | precision is poor, the flexibility is not enough, so |
| sweater with the development of production and | | | | the application of computer flat knitting machine |
| processing. There are "sweater first village," said | | | | has become an inevitable trend of development |
| the leaf village, home to Hong Kong more than | | | | of the industry sweater. The introduction of |
| 90% of rural households engaged in production or | | | | computerized flat knitting machine has many |
| to engage with the cardigan sweater industry, | | | | advantages: (1) to improve the staff working |
| related industries, the village has more than 3,000 | | | | environment; (2) reduce the labor intensity of |
| types of flat knitting machines, annual output of | | | | workers; (3) improve the weaving efficiency; (4) |
| wool T-shirt 10 million, per capita annual income of | | | | significantly reduced labor costs; (5) to improve |
| 20,000 yuan Chao. This cottage type of sweater | | | | product quality and grades. In addition, with |
| production line in the transverse fan since the | | | | advanced computer flat knitting machine |
| sweater industry, through this way, and horizontal | | | | equipment, easy to pass, including the ISO9000 |
| fan in people with a wide range. Sweater industry, | | | | quality system, ISO14000 environmental |
| the "sparks" in the town and eventually became a | | | | protection system, and the international system |
| "Liaoyuanzhishi." | | | | of certification, for the horizontal fan sweater to |
| (B), low-cost mode of operation, competitive | | | | remove barriers to the export trade, and pave |
| Represented by Wujiang Hengshan sweater | | | | the way; around the horizontal plane of the |
| industry, mainly based on cottage industry | | | | technological transformation, dyeing equipment |
| developed. Although a weak foundation, poor | | | | must also be increased accordingly. Advanced |
| foundation, but there are also some unique | | | | equipment to be used to achieve the same inside |
| advantages, namely low cost, low cost, a similar | | | | and outside the foreign package dyeing, there is |
| sweater than other companies low 2 - 4 Yuan. | | | | no color difference levels, to meet the future |
| Others can not do business at a loss, they not | | | | needs of yarn-dyed; into a T-shirt dyeing and |
| only can do can make money, which has a | | | | finishing should be enhanced at the current level. |
| considerable competitive edge. Facts have proved | | | | For shrinkage strictly controlled within the |
| that sweater industry, Wujiang City, the product | | | | allowable range to prevent uncontrolled, loose and |
| positioning in the middle and low this level, relying | | | | tight. |
| on Tongxiang Puyuan, Changshu strokes and | | | | 2, and actively support key enterprises to greatly |
| other mall-based sweater market for the sale of | | | | enhance enterprise scale. Hengshan Town, |
| this strategy was successful. Cross fan sweater | | | | Wujiang City, Wuzhong District Tomura are two |
| currently sells mainly, accounting for about 80% | | | | different types of sweater production base. 2 |
| of the total, located in small cities and rural areas | | | | town started similar joint venture with Shanghai |
| of this country's largest consumer group. To | | | | the same way, but nineties began to develop |
| meet the different materials, different grades and | | | | ways to start is different. Zhejiang Hengshan to |
| the various seasons of the production | | | | the line to further develop family sweater |
| requirements, horizontal fan sweater and | | | | production in full swing to develop industry, |
| processing enterprises to configure 5-pin to 14 pin | | | | overwhelming large-scale development. And |
| flat knitting machines and many other | | | | Tomura collective industry was mainly horizontal |
| specifications of raw materials from the original | | | | fan can not compete, so run port, engage in |
| acrylic, rabbit wool to the current all-wool worsted | | | | foreign trade, improve the level of development. |
| ice hemp, cashmere and many other types of | | | | So far, the cross-fan device called the three "3": |
| low-level popular with consumers. | | | | that is more than 30 high-end computerized flat |
| (C), cluster development, integrated high - | | | | knitting machine, 3000 electric knitting machine, |
| With a series of cases of the introduction of | | | | 30,000 hand-knitting machine. And Tomura 8000 |
| relevant policies, Wujiang Hengshan sweater | | | | hand-knitting machine, sweater more than 20 |
| industry "cake" bigger and bigger, before and | | | | enterprises, more than 10 backbone enterprises. |
| after the matching sweater manufacturing | | | | The results of two towns is almost sold, but the |
| enterprises gradually formed. Hengshan Town, on | | | | sharp annual interest vary widely, cross-fan's |
| the point of view, has now formed from the | | | | largest sweater company handed over 500,000 |
| spinning, dyeing, sand wash, printing, knitting, | | | | yuan revenue, Tomura largest enterprises handed |
| packaging, production, supply and consignment to | | | | over 5 million yuan tax revenue. Therefore, the |
| the sale of one-stop service system, and the | | | | need to do larger and stronger city's sweater |
| supporting facilities have improved, so that the | | | | industry, promoting the sweater industry cluster |
| owners of those engaged in sweater production | | | | development, we must cultivate a number of |
| achieved sales of both finished products from raw | | | | profit and tax of 100 million yuan of the |
| materials to be able to "stay at home." At | | | | backbone, making them driven export of |
| present cross-town fans a woolen mill, | | | | products to drive small businesses and cottage |
| polyurethane-coated factory 2, printing and dyeing | | | | industries go hand in hand, the formation of large, |
| processing enterprises 5, sweaters retail outlet | | | | medium and small three levels of development, |
| operated ultra-100, the town most of the people | | | | has become imperative. |
| engaged in the production associated with the | | | | 3, efforts to expand markets and enhance |
| sweater work. Wujiang's sweater industry has to | | | | product grade as soon as possible. In order to |
| form a horizontal fan-centric, a temple in Hong | | | | change the city's sweater domestic and export |
| Kong, Ping Wang, Mei Yan, eight are, Taoyuan and | | | | low-end products and high-end products are a one |
| other towns echoes a regional trade blocks, | | | | leg shorter leg length the status quo, we must do |
| showing the characteristics of the regional | | | | the following three tasks. A need to vigorously |
| economy, there are also quite well-known across | | | | develop the international market, the |
| the country. Wujiang sweater industry is currently | | | | establishment of new sales platform; 2 to |
| on the basis of its own characteristics, take the | | | | determine the new consumer goals, brands and |
| brand, large-scale development. "123" | | | | create brand names and create a new consumer |
| implementation of the project will allow both | | | | level; 3 to speed up product development efforts, |
| horizontal fan sweater industry, "aircraft carrier", | | | | and actively guide the market consumption, and |
| also "joint fleet", and change the original loose, | | | | efforts to change raw materials, styles , printing |
| "fragmentation" in a loose cluster of close | | | | and dyeing the three "old faces" as soon as |
| enterprise "joint operations" strategic | | | | possible to enhance product grades. |
| alliance-based enterprise cluster , so that horizontal | | | | 4, emancipating the mind and the difficulties, and |
| fan sweater market competitiveness greatly | | | | comprehensively improve the quality of personnel. |
| enhanced. | | | | First of all, building owners, we should emancipate |
| (D), the work of a solid forceful, obvious effect | | | | our minds, to overcome the "little wealth that is |
| 1, support for greater efforts in technical | | | | full", "chipping away" of small-thinking, open-minded |
| innovation. Municipal enterprise technological | | | | to continue to accelerate development; 2 to "dare |
| progress in the establishment of a support fund | | | | to vie with one another" and accelerate the |
| to the introduction of advanced technology, to | | | | technological transformation, to snatch the market |
| give a certain percentage of interest payments | | | | high ground ; 3 to "press ahead despite |
| on loans. All relevant departments to actively | | | | difficulties," focus on improving the quality of the |
| seek up various preferential policies to support | | | | owners. Secondly, we must strive to improve |
| enterprises and effectively promoted the | | | | staff quality, strengthen the introduction and |
| cross-fan sweater cluster development. | | | | cultivation of talents, it would be difficult to adapt |
| 2, greater efforts in research and development. | | | | to high-end products for export and production |
| Hengshan Town, is currently R & D center | | | | needs. |
| has been established through the "production, | | | | |